Sunday, July 3, 2011

Read All Your Top Blogs At Once on: Google Reader

There is a plethora of information available online about anything and everything under the sun, one can imagine. While obviously not all pieces of information are relevant to you/your business. The one's which are, obviously the one's on which you must be spending the major amount of your time. But with information lying across everywhere and only the search engines helping out to get a hang of it, how do you ensure that you are investing your time on just the right information only?

Blogs
There are millions of blogs out there. Some of them actually are fantastic sources of great information. At times you get to see the perspective of some great people across the globe who share their thought leadership/ learnings through their blogs. But with so many blogs being published on every subject out there, how will you ensure that you get access to them all, while maintaining the relevancy of your time spent.

Google Reader
There are many feed readers globally which are available online, which can be used to automatically fetch the blog feeds from these blogs. Google reader is one such free tool, which helps you subscribe to any blog/ source of information which ha a valid RSS feed.


The above screen capture shows how the Google reader looks like.

How to work on Google Reader?
Google Reader is simple to activate and use. All you need to do is type in the following URL in your address bar: www.google.co.in/reader. Once you are done, you will be re-directed to the home screen as shown in the screen capture above and you can now start subscribing to your favorite blogs by clicking on the "Add a Subscription" button on the top left.


As shown in the screen capture above, simply copy and paste the RSS feed of the blog/ online resource and press the add button. In seconds, Google Reader will automatically pull the feeds from the source, which you can see in the left sidebar, clicking which you can expand the posts.

How does this help my business?
Google reader helps you save on time and be updated while going through global top content sources at the click of a button. Also since it automatically updates the feeds, therefore you don't have to login each time to these blogs to access the content.

There are many such online tools available, which are benefiting the Small and Medium Enterprise segment. To know more, get in touch with the experts at IndiaMART Knowledge Services. Do drop in a comment to this post to let us know what else would you want us to share about.

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