Friday, October 28, 2011

Shachi Engineering Pvt Ltd Tastes Sweet Success

Shachi Engineering Pvt Ltd was started as a consultancy firm, which later developed into a manufacturing company in 1998. The company was set up with an input capital of Rs. 5000. The company supplies solutions for industrial drying systems and allied technologies. It also supplies mixing equipment and provides specially-designed pilot plants to government agencies. In 2005, Shachi Engineering started its own workshop and now has a manufacturing facility with around 26,000 sq ft area. Their manufacturing units are located in Pirangut in the outskirts of Pune. The company’s turnover this year was around Rs. 10 crore, while the target for next year is set at around Rs. 20 crore. The company that started off with only four people has grown to employ 56 people. Fabrication work is handed over to contractors and sub-contractors, whose strength is around 40 people.



http://www.indiamart.com/corporate/success-stories/shachi-engineering.html



Expanding Scope
When Shachi Engineering first started over there was more focus on the state of Gujarat, which was fast-growing. In the last 4–5 years, the company is conducting increased business in North and South India. In addition to this, the company has been exporting to Sri Lanka and Egypt since the last couple of years. “Now, the Indian market is flourishing, and that’s where we are concentrating. If we can fulfill India’s demand, we will think of exporting,” said Mr. MS Shanbhag, MD, Shachi Engineering Pvt Ltd. In the future, the company is planning to diversify into effluent equipment plants for beverages.

Overcoming Limitations
The company has dodged several marketing problems during it journey. Initially, the company generated limited enquiries. Mr. Shanbhag explained, “People knew us from mouth-to-mouth publicity, a major source of enquiries generation. Such enquires were catered duly. But now most of the enquiries we cater to are mostly generated through the internet.”

Realising Potential
With India expected to rise as a formidable economy in the coming decades, the importance of infrastructure in our industry cannot be understated. There is great potential, which must be tapped.

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