Monday, July 18, 2011

Hire Great Talent Through facebook for Free: Branchout

Many small and medium businesses are looking at leveraging the social media to its full potential to achieve various business objectives. While businesses understand the benefits of being on the social media, they do face challenge in setting the right business objectives and hence deriving the right results from their online initiatives.

One of the biggest challenges for any SME is to recruit the right talent from across the industry. Now facebook helps you do it for free.

Use Branchout on facebook
Branchout is one of the most popular applications on facebook which people are using to connect with each other while exploring their professional networks. You can explore more from your existing network. Example, if one of your friends is working in a company where you would like to work, you can always get connected and ask for help/ connects. Similarly you can recommended and refer someone for a suitable opening which you see at branchout!

How do I use BranchOut on facebook?
Its fairly easy. All you need to do is to install the application called BranchOut on facebook. Once installed you will be redirected to the following screen:


You can either browse through all the various Jobs/ Openings which people in your network have already posted and apply to them through these networks OR you can also post a job. There are both free and paid versions of this service.

How does it help my business?
In more ways than one actually. You can not only post a job for which you are looking to recruit a suitable candidate, you can also at the same time look at various jobs posted by competitors/ industry parallels and look at how they are doing.

How can I look for Jobs in my Industry?
All you got to do is to click on the "Jobs" tab on the top and you will be re-directed to the screen as shown in the screen capture below:


How do I post a job in my network?
The best part about BranchOut is that the moment you post a Job, it automatically gets shared with your network at BranchOut and not just that other people applying to it can also share it within their networks and hence you have access to a whole new talent base which previously you did not.

Posting a job is easy. All you need to do is to click on the "Post A Job" link on the top and you will be re-directed to the following screen as shown below:


Once you are done with posting your Job posting, simply click on the review Your Listing at the bottom and post a review, you will be able to publish your job listing to your network. The application smartly helps your business to reach out to a whole new network of interested people which you would not have had a direct access to previously. Also it helps you access your existing facebook network in a manner not possible before.

Team IndiaMART Knowledge Services is committed to create new opportunities or SMEs to grow. To know more about how you can leverage the internet and new media technologies, drop in a comment to this post and our team of experts will be happy to help!

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