Sunday, June 19, 2011

Optimize Your Web Content With: InboundWriter

Almost every Small and Medium business in times of the internet today is thinking about how to create powerful online content, which ensures that they are visible on search engines. Every business is investing into services such as, Search Engine Optimization and Search Engine Marketing to ensure of their visibility online, which obviously has objectives such as business generation related to it.

The challenge:
One of the biggest challenges for SMEs is the fact that not many of them really understand how to create powerful content which will be indexed by search engines and hence rank them over their possible competitors and other players in the market. Many of them have the thought that they are not content creators primarily and hence they are not able to work it out well. So what do they do?

Obviously they can always employ such people who can create such powerful content for them, but with SMEs, managing their finance at all times is also on top of the priority list.

Inbound Writer helps you do it!
An online tool, Inbound writer, helps you optimize your content while you are creating it online.

What does inbound Writer do?
No, it does not automatically create content for you, that is your job. What it does is smartly optimizes your content while you are creating it. InboundWriter indexes the social web in real-time to see what target audiences are reading, sharing and discussing online. It then streams this intelligence into a web-based document editor, providing clear recommendations about the best words and phrases to use to create the most compelling content possible.

Simply speaking, its like the best keyword suggesting tool, which suggests in real time when you are creating textual content, as to what best words you can use to ensure that your intended target audience is able to find you in their search results online.

Understanding your TG

InboundWriter scours all business-generated and user-generated content online - including blogs, product reviews, message boards, the likes of Facebook, LinkedIn, Wikipedia, Wordpress, Amazon, and Technorati, as well as any other websites you'd like, including your competitors – to determine the popularity of the words and phrases directly relevant to the topics you are writing about.
Source: http://www.inboundwriter.com/images/tour_research.gif

Discover the best words to include in your writing to improve your chances of being found on search engines or shared via social media. Based on its own real-time research results, InboundWriter recommends the words and phrases that will increase your content popularity and competitiveness around each specified topic.

http://www.inboundwriter.com/images/tour_keywords.gif

How do I start?
All you need to do is to Sign Up for free with Inbound Writer and you will be re-directed to the following screen:


Once you press the optimize your first document, it asks you to paste the content in the box given. The content must be at least 250 words long. Once you are done keying in the content, you are ready to optimize your content. The platform now asks you to provde at least one website which you think can match upto what you are looking at:


Once you are done, Inbound Writer very interestingly scores your document and helps you with its suggestions to improve the same.


There are many such services available, which are benefiting the Small and Medium Enterprise segment. To know more, get in touch with the experts at IndiaMART Knowledge Services. Do drop in a comment to this post to let us know what else would you want us to share about!

3 comments:

  1. With the help of inbound Writer, SMEs can surely manage their content well..thanks for sharing this post..

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  2. Interesting... keep up the good work.......

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  3. Inbound Writer- A great platform for maximize web presence

    ReplyDelete