The advent of the Internet has changed one dynamic starkingly for businesses and individuals and that is access to information. With internet now being available across devices, both mobile and laptops, people have the ability to keep abreast of everything which is happening around them. You no more require just news channels to know the latest news, all that you need to do is log-onto the internet and you are good!
There is a such a lot of information, how to access it in a focused manner?
There is a whole lot of information on the internet, how do you ensure that you don't waste time and that you reach out to only the content pieces which are relevant to you?! There are many ways to do it, obviously one is that you can always subscribe to all the quality blogs out there online, which are relevant to your domain and keep reading them daily. Its like reading many newspapers to keep yourself updated with all the happenings. But is it scalable, probably not!
Access relevant global information as you login to Linkedin!
There is a such a lot of information, how to access it in a focused manner?
There is a whole lot of information on the internet, how do you ensure that you don't waste time and that you reach out to only the content pieces which are relevant to you?! There are many ways to do it, obviously one is that you can always subscribe to all the quality blogs out there online, which are relevant to your domain and keep reading them daily. Its like reading many newspapers to keep yourself updated with all the happenings. But is it scalable, probably not!
Access relevant global information as you login to Linkedin!
The screen capture above shows (the red arrow) a new feature of Linkedin called : Linkedin Today, which actually is like your real world newspaper, just that here you access it online and not read it page by page.
What is Linkedin today?
Linkedin today is a platform which aggregates content from the top sources of the world on various domains. The various industries it covers is:
- Automotive
- Banking
- Computer Games
- Computer Software
- Construction
- Design
- Education Management
- Entertainment
- Fashion & Apparel
- Film & Motion Pictures
- Financial Services
- Food & Beverage
- Graphic Design
- Health, Wellness & Fitness
- Higher Education
- Hospital & Health Care
- Hospitality
- IT
- Insurance
- Internet
- Law
- Leisure & Travel
- Management Consulting
- Marketing & Advertising
- Nonprofit
- Oil & Energy
- Online Media
- Pharmaceuticals
- Public Relations
- Publishing
- Real Estate
- Restaurants
- Retail
- Semiconductors
- Staffing & Recruiting
- Telecommunications
- Venture Capital & Private Equity
The above screen capture shows how the Linkedin Today looks like and how can you easily follow/ un-follow a certain source and an industry.
Is it free?
YES! all the information provided by the platform is free for your use and consumption. You can access it anytime on your mobile phones, or laptop, anywhere across the world and be updated with the latest globally.
How does it help my business?
As an emerging company, you are always looking out for opportunities and opportunities don't come wrapped in silver platters. They are to be found. Access to real time news obviously helps in ensuring that you keep track of everything happening in your industry and hence create new opportunities for your emerging business.
There are many such services available, which are benefiting the Small and Medium Enterprise segment. To know more, get in touch with the experts at IndiaMART Knowledge Services. Do drop in a comment to this post to let us know what else would you want us to share about!
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