For Small and Medium enterprises, its absolute essential to ensure that they have engaged customers. An engaged customer is a great source of reference and a great word of mouth. Internet has changed the game for businesses today. SMEs are leveraging internet in more ways than one to reach out to both their existing set of customers and prospects (customers and employees). While social networks are one way to achieve this objective, an interesting manner is to leverage the power of gaming.
Games and your business
Games are one format of engagement for businesses to reach out and engage their target audience. There are many small and medium businesses which are exploring new ways and methodologies to engage their customers into their messaging. One of the emerging and interesting ways of engaging your target base is to motivate them to engage with your product and know more about it, while playing a game!
Yes, its an interesting way to keep your customers hooked onto your propositions and ensure that they understand the value add they are getting for their business.
There are many companies which can get this work done for you. Though creating a game requires much patience and money. And not just that one of the critical resources for any SME is time and creating a game is not a one day process
Its all about the idea and the timing
Recently a game launched by an Indian online gaming company called angry anna (which is really modelled on the anna hazare) movement, got great reviews online and in the process, the company was able to crack the engagement and visibility code with it. Your business can be greatly affected in the positive by making intelligent use of such available outreach and engagement options
Its all about how engaging can you make your business communication such that your customers appreciate your innovative thought process, that you save on cost of outreach and take your business to the next level of growth and online gaming provides the perfect opportunity for small businesses to leverage.
Team IndiaMART Knowledge Services is committed to enable SMEs with tools, tips and techniques to help them reach up the value chain and hence achieve the next level of growth. For more information on how you can create new opportunities for your business, drop in a comment to this post and we will get in touch with you!
Games and your business
Games are one format of engagement for businesses to reach out and engage their target audience. There are many small and medium businesses which are exploring new ways and methodologies to engage their customers into their messaging. One of the emerging and interesting ways of engaging your target base is to motivate them to engage with your product and know more about it, while playing a game!
Yes, its an interesting way to keep your customers hooked onto your propositions and ensure that they understand the value add they are getting for their business.
There are many companies which can get this work done for you. Though creating a game requires much patience and money. And not just that one of the critical resources for any SME is time and creating a game is not a one day process
Its all about the idea and the timing
Recently a game launched by an Indian online gaming company called angry anna (which is really modelled on the anna hazare) movement, got great reviews online and in the process, the company was able to crack the engagement and visibility code with it. Your business can be greatly affected in the positive by making intelligent use of such available outreach and engagement options
Its all about how engaging can you make your business communication such that your customers appreciate your innovative thought process, that you save on cost of outreach and take your business to the next level of growth and online gaming provides the perfect opportunity for small businesses to leverage.
Team IndiaMART Knowledge Services is committed to enable SMEs with tools, tips and techniques to help them reach up the value chain and hence achieve the next level of growth. For more information on how you can create new opportunities for your business, drop in a comment to this post and we will get in touch with you!
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