Monday, November 5, 2012

Insurance covers: why Indian SMEs need it

The Indian entrepreneurship spirit is often celebrated at the global level as it houses a large number of small and medium enterprises (SMEs), projected at 35-million enterprises, making up 80% of the overall count of industrial enterprises.



 
With the emergence of global economic meltdown, insurance covers for small and medium enterprises (SMEs) have hogged limelight. It assumes significance since in the present crisis SMEs are usually more susceptible to financial loss as compared to the large MNCs.
 

 
In today's time, insurance is a complete necessity. With rising inflation level, the risk of wiping off complete savings or getting into debt has risen manifold. It is believed that 'insurance covers' for SMEs came to limelight as economic slowdown hit their margins and led to closure of many units. Client defaults along with the absence of credit have also taken a toll on their health. It is projected that 70% of the corporate insurance policies are sold to the SMEs and the premiums from this sector just accounts for about 35-40% of the revenues.
 

 
Moreover, the general (non-life) insurance premiums—like fire, property, cash —are expected to witness 20% growth and reach Rs 1 trillion by 2015. As the small businesses constitute as an important part of the India Inc, SME sector is considered as the priority area for insurers.
 

 
Why insurance is important for businesses
 
Insurance is considered as a useful tool for addressing risks that arise from damage to business property, liability along with the decline of health and loss of employees' lives. An insurance policy is a contract in which one party decides to compensate another party for any losses or even damages caused by risks mentioned in the contract in exchange for payment of a huge sum or periodic amounts of money to the first party.
 

 
Although, insurance cannot ensure protection to properties or lives physically, but it has potential to protect the business insured against any adverse financial consequences of losing properties and lives. For instance, a factory that is insured although cannot prevent a fire from breaking out at the premise, but the insurance money collected can be utilised for rebuilding the factory if it is accidentally gets burned down.
 

 
An insurance policy also allows efficient use of financial resources. Without any insurance policy, the potential losses due to capital destruction should be fulfilled by a business' own internal funds.
 

 
Terms related to insurance that SMEs must know
 
Undertaking insurance coverage means that a 'promise' is made to offer protection against any financial difficulties such as illness, accident, natural disaster or whatever unforeseen event that is expected to cause financial losses.
 
As an SME business operator, one needs to stay familiar with few insurance terms before signing up with any insurance firms. Some of those terms are -
 
Insurance policy- a documentation which plays the role of a contract between a corporation and an insurance company.
 
Policyholder - the corporation that possess insurance policy.
 
Insurer - the insurance company to an insurance arrangement and also takes up indemnify for losses.
 
Premium - a specified sum of money which is paid by policyholder to the insurer since the price of insurance protection against the risks for the time period as mentioned in the insurance policy.
 

 
Types of insurance coverage for SMEs
 
It is a difficult task to take decision on the insurance package most suitable to any small business. The most important thing that strikes to any business owner is protection of physical assets. The small business owners have wide range of choices. This selection is made depending on the nature of the business -


 
All Risks Insurance – It usually covers loss of or any damage to the property insured caused due to any accident.
 

 
Burglary Insurance – It covers loss of or damage to property insured due to theft.
 

 
Business Interruption Insurance – It covers loss of profit due to the physical loss or damage to the property insured, thus impacting a firm from carrying out planned level of business.
 

 
Electronic Shield Insurance – It indemnifies the insured for any unforeseen or sudden physical loss of or damage to electronic equipment like computers, thus needing repair or replacement.
 

 
Employers’ Liability Insurance - It insures employer against liability at law for employee claims resulting due to bodily injury or disease sustained in the course of employment.
 

 
Equipment Insurance - It covers loss of or damage to equipment, accessories and spare parts caused by accidental collision or overturning, fire, external explosion.
 

 
Fidelity Guarantee Insurance – It covers all direct pecuniary loss faced by the insured due to acts of dishonesty and fraud committed by any particular employee.
 

 
Fire Insurance – It usually covers loss or damage to property caused by fire or lightning and other dangers like explosions, storms, riots.
 

 
Marine Cargo Policy - Marine cargo policy refers to insurance for merchandise that is usually transported by sea, air, rail and road. Since majority of the small scale units are making their presence felt in the export sector, the issue of insuring goods in transit assumes importance to these business operations.
 

 
It is believed that the loss or damage to large goods shipments can lead to humongous financial difficulties for the small businesses. If SMEs are able to understand the different aspects of the available coverages, it is beneficial for them to better plan their insurance requirements.
 

 
Often, open cover is also considered as an option as it offers protection for moving cargo within the specified geographical areas.
 

 
Relevance of health insurance plans for SMEs
 
Health insurance schemes for small ventures are of great importance for creating a healthy workforce and also safeguarding long term medical expenditures. With the aim to maintain the long-term medical expenses under check, health insurance plans under small business insurance policies come with various benefits such as -
 
· Brings improvement in the workers productivity.
 
· Administration of healthcare expenses.
 
· Bringing down illnesses and injuries level. It leads to decline in absenteeism by the workers.
 

 
Players offering insurance policies to small businesses in India
 
Insurance policies for small business in India are not as popular as compared to the US. There are a few players in this segment -
 

 
· US Small Business Administration (SBA)
 
The US Small Business Administration (SBA) offers customers small business administration categories primarily for individuals who are the prospective businessmen. It offers loans for small business by playing the role of an insurer for small businesses borrowing from the conventional granter.
 

 
· Wells Fargo
 
The US-based company has sub-division in India and is considered as a key small business lender. The financial company offers banking, assurance and investment acknowledgement facilities to the small ventures. 
 
 
 
·Tata AIG General Insurance Company
 
Among the Indian firms, Tata AIG General Insurance Company Limited offers small business disclosures and also alternate insurance such as Multiline Package Policy. It is a pre-endorsed packaged scheme which incorporates assets, offense, casualty, employee income, unanticipated events and medical, marine and monetary products.
 

 
· SBI General Insurance
 
SBI General Insurance Company Limited is a joint venture (JV) between SBI and Insurance Australia Group (IAG). By the end of January 2012, SBI General Insurance has sold more than 40,000 policies to SME customers across 100 cities. 
 
 
 
· Bajaj Allianz General Insurance
 
It has unveiled a comprehensive insurance for SMEs known as 'Commercial Package Policy'. It offers series of covers such as fire and allied perils, burglary and robbery, money in transit, damage to plate glass, machinery breakdown, neon sign, electronic equipments, fidelity guarantee, public liability, portable equipment, baggage and business interruption cover. Moreover, the plan covers employees under group personal accident and workmen’s compensation cover.
 

 
Ensuring business is sufficiently insured
 
After getting basic insurance coverage in place, it is important to carry out a check on what is covered for and what is not. After a particular time, there is a need to review business insurance policies to see if there are any gaps or overlaps in coverage areas. If any overlap is witnessed, policy packages can undergo some changes since it is where the yearly premium is derived. Revisions are highly necessary after the flourishing of business.
 
On the types of insurance, consulting insurance agent or broker is a good option as they offer complete explanations of premium terms and coverage in writing. Before buying any insurance, it is important to ensure that selection is done after analysing the different types of insurance.
 

 
Conclusion
 
In India, insurance is not desired much by the smaller companies. Since SMEs don't have time or manpower to cope with high premium costs and paperwork, the management should stress on critical growth areas in place of just maintaining close track of when the policy is due to be renewed. Having realised this, insurers have modified their offerings to suit SMEs. Companies are hoping to offer 'bundled policies', wherein several different kinds of insurance apart from the usual covers such as fire, marine and burglary come in one single package.

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